Out of the UK OOH news

Posted by Active International Corporate Trade
2 5 2016

Active has partnered with Ultravision International, a global leader in the design and manufacturing of LED display solutions and offers OOH media operators the latest in digital display. Active UK and Ultravision are providing the media giant Clear Channel UK with a nationwide roll-out of digital billboards.

Ultravision International, a global leader in the design and manufacturing of LED displays and lighting solutions, is partnering with media giant Clear Channel UK and Active International for the nationwide roll-out of digital billboards. Throughout 2016, Clear Channel will unveil at least 90 dramatic 10'x20' large format digital displays across the United Kingdom utilizing Ultravision International's new UltraPanel design. The rollout is expected to be the largest of its kind this year.

"Ultravision International looks forward to strengthening our relationship with Clear Channel UK, and are honored they have selected our cutting-edge UltraPanel displays," said William Hall, chief executive officer and co-founder of Ultravision International. "Our intuitive UltraPanel design not only simplifies operation, it enhances energy efficiency—two highly sought-after features that distinguish our products throughout the industry."

Measuring one-foot by two-feet, every UltraPanel has a 7.62 millimetre pitch and is composed of 3,200 pixels that have a matrix of 40x80. A built-in receiver card allows advertisers to monitor the panels remotely. Single-phase power operation and unrivaled energy efficiency only enhance the UltraPanel's appeal.

"We are excited about expanding our large-format digital presence across the nation," added Will Ramage, director of business development at Clear Channel UK. "Our partnership with Ultravision International and Active International allows us to help iconic brands connect with consumers through vibrant, state-of-the-art displays while solidifying our leadership position in roadside digital."

This project is the third time Ultravision International, Active International and Clear Channel UK have teamed together. "Active UK is delighted with our continued involvement in delivering on Clear Channel's ambitious digital vision. By the end of 2016, Active UK will have helped deliver around 200 digital billboards to the overall UK market, generating tangible cash value to clients and media owners in the process," said Mark Chippendale, Managing Director at Active International Limited. Previous collaborations include London Wrap and Storm Cromination London.

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