Our SVP Director, International Media at Active visited our Sydney office this month. Darren is constantly travelling the world from office to office across 15 countries. We just had to ask ...
Having spent the last 21 years at Active International what has been the highlight so far?
Learning about media in so many different markets and finding the opportunities to grow our business. Also meeting amazing people around the globe both at Active and at our media partners and clients. I have made some amazing friends.
What makes Active Int. so successful as a business around the globe?
Our product is amazing and in many markets unique. Add to that the fact that our business model is fluid and can be altered to accommodate our clients’ needs while still complying with all local laws, customs and business standards.
How different or not do you find the Australian office culture to the rest?
Each office has its one unique personality. Active Australia is an amazing place to visit, I love the positive vibe in the office and the great sense if comradery. Everyone is always working together to deliver the best product possible to our clients and media partners.
Where do you see yourself in the next 5 years?
Professionally, continuing my work at Active, developing new markets around the globe and building a great future for everyone at active. Personally, enjoying my life in NYC and spending as much time as I can at my home in the beautiful Catskill Mountains in New York with my friends and family.